Trump Media & Technology Group has revealed plans to deploy a massive $2.5 billion into Bitcoin, establishing one of the largest corporate BTC treasuries in the United States. The funding, secured through a private placement round involving around 50 institutional investors, underscores the company’s aggressive pivot into crypto finance.
According to the official announcement, the capital raise comprises $1.5 billion in common stock and $1 billion in 0% convertible senior secured notes. The transaction is expected to close by May 29, 2025.
Bitcoin, Not Banks
Trump Media CEO Devin Nunes positioned the move as a play for "financial freedom," aiming to insulate the firm from legacy banking systems and align with a decentralized future.
In the official press release from Trump Media & Technology Group dated May 27, 2025, Nunes stated:
The company is reportedly developing multiple digital asset services under the Truth+ umbrella, though specific product details have yet to be disclosed.
ALSO READ: Cardano Fights Back: Hoskinson Calls Out “Clickbait,” COTI CEO Defends Integrity Amid $600M Allegation
Secure Custody Through Anchorage and Crypto.com
The entire Bitcoin treasury will be managed by Anchorage Digital and Crypto.com, two established institutions in regulated crypto custody. Both firms are expected to assist not only in storage, but also in backend infrastructure as Trump Media builds out its crypto-focused tools.
Anchorage, a federally chartered crypto bank, has worked with numerous institutional clients in the U.S., while Crypto.com is widely recognized for its global retail presence and enterprise-grade infrastructure.
With this single move, Trump Media places itself in a rare tier of public companies holding vast Bitcoin reserves. MicroStrategy, currently the largest corporate BTC holder with over 200,000 coins, built its position over years. Trump Media’s strategy, however, is radically different — it's all at once.
Tesla also holds Bitcoin on its balance sheet, but has not made further public purchases since 2021. With this raise, Trump Media will likely surpass most U.S. firms in terms of immediate allocation size.
Wall Street Reacts: DJT Shares Dip
Following the announcement, DJT shares rised as much as 15% in premarket trading before tumbling over 10%, closing at $23.24 on Monday. Analysts speculate this could reflect short-term uncertainty from traditional investors reacting to Trump Media’s aggressive digital asset strategy.
Despite the dip, crypto analysts say the move could ignite a new wave of institutional FOMO, particularly given the U.S. government’s increasingly favorable stance toward digital assets.
What This Means for Crypto Adoption
While Bitcoin ETFs have provided one route for exposure, Trump Media’s strategy is direct. This is not ETF exposure or paper Bitcoin but a hard custody, real allocation, and public commitment.
It also arrives in the middle of an election year. Former President Donald Trump remains politically active, and his media company embracing Bitcoin sends a message not just to markets, but to regulators and voters as well.
Whether this marks a turning point in public-company crypto allocation remains to be seen.
What’s clear is that Trump Media is no longer just a social platform company — it's a heavyweight in Bitcoin finance.
Stay tuned. CotiNews will be tracking this closely.
