TL;DR
- Yaru is a global creator initiative helping anyone turn ideas into real products, services, or businesses using AI-no coding or crypto expertise required.
- The program is supported and sponsored by COTI, giving builders access to privacy-first tools and hands-on blockchain learning.
- The six-week open-build "Yaru Create" program already includes participants from 12 countries and teaches real-time, AI-assisted building.
- Select builders can receive Yaru Fellowships, funded by COTI, offering living-wage grants to continue developing their projects.
- Yaru brings vibe coding, collaborative creation, and Web3 access into one ecosystem, making it easier for new builders to experiment, build, and launch.
- This partnership anchors COTI in the creator economy, expanding its reach beyond Web3 into mainstream innovation.
The idea of "building tech" used to sound intimidating-something reserved for engineers, founders, and people who seemed to speak a completely different language. But the world is shifting. AI is lowering the barrier, unlocking a new wave of ideas from people who don't fit the traditional mold of builders. Creative thinkers, students, freelancers, and everyday users are now able to produce outcomes that once required entire teams.
Yaru steps right into this moment with a rare kind of confidence. Instead of asking people to learn complicated processes or master new tools before they start, Yaru flips the script. It begins with a simple question: What do you want to build?
From there, everything becomes possible. Supported by COTI's privacy-first technology and the broader vision of co-creation, Yaru is shaping itself into a space where ideas-small, big, or not-yet-defined-can finally take form. And for many, this might be the first time they feel genuinely invited into the world of building.
What Yaru Really Stands For
Yaru isn't about teaching people to code or pushing them toward building typical Web3 products. Instead, it embraces something more human: curiosity. The curiosity to try things. The curiosity to explore new tools. The curiosity to see what AI + imagination can produce when the pressure of perfection disappears.
Its name, inspired by the Japanese verb yaru ("What are you going to do?"), captures the energy perfectly. It calls people into action-not with urgency, but with openness. Yaru encourages people to experiment, fail, change direction, and try again. There are no rigid expectations, no wrong approaches. The only real requirement is the willingness to create.
This mindset is what makes Yaru different from typical Web3 educational programs. It blends community, creativity, AI tools, and hands-on guidance into an experience that feels social and intuitive, not instructional. Yaru treats building as a shared process instead of a solitary struggle.
Vibe Coding, Vibe Marketing, and a New Way of Building
AI changed the rhythm of creation. Instead of long cycles of planning and building, it brought instant feedback loops. People can create prototypes in minutes, test branding directions on the spot, or generate full workflows from a sentence.
This shift created what many call "vibe coding"-a playful, fluid way of building with AI. You describe what you're imagining, adjust based on what you see, and refine until the idea clicks. It's not technical. It's not procedural. It's more like interacting with a creative partner who works at the speed of thought.
Yaru embraces this style fully. Its programs are built around co-creation, not instruction. It's a space where you can sit with others, talk through ideas, experiment together, and watch your concept evolve in real time. This style of building is catching on globally, and Yaru is positioning itself as one of the first platforms to cultivate and scale it.
Yaru Create: A Six-Week Open-Build Program
One of Yaru's most exciting pieces is Yaru Create, its six-week AI open-build program led by COTI CEPO Joshua Maddox. It's not a lecture series or a structured curriculum. It's an active building environment where participants learn by doing, guided by real-time feedback and collaborative sessions.
COTI shared that Week 1 already brought together participants from 12 countries, which hints at the global appetite for this kind of hands-on creation. People from different cultures, backgrounds, and skill levels are building side by side, shaping outcomes that reflect their own unique perspectives.
The sessions feel more like creative workshops than technical classes. Whether someone wants to design a local service, build a digital tool, prototype a small product, or experiment with a new kind of social concept, the Yaru team provides direction, support, and a safe place to iterate. And because the program is powered by COTI's sponsorship, participants don't pay anything to join. They simply show up and build.
Documenting the Journey: A Living Resource for Others
Yaru encourages participants to document their process-through code, blogs, short videos, sketches, or anything that fits their personality. This creates a shared pool of insights that future builders can learn from, making the program continuously richer over time.
This approach helps dissolve the fear many beginners face when approaching tech or AI. Seeing others take imperfect steps forward creates a sense of permission. It reminds people that building is not about polished results; it's about exploration and progress.
Expanding Globally: Laos Blockchain Fest and Beyond
Yaru is quickly becoming a community that travels. Recently, Yaru Labs was invited to host a vibe coding session at Laos Blockchain Fest 2025, where they demonstrated to local communities how AI can help solve everyday problems.
COTI described it perfectly when they wrote:
This moment says a lot about where Yaru is going. It's not just a program-it's a movement. One that can fit inside conferences, community centers, classrooms, startup spaces, and anywhere people show up curious and ready to build.
Opening the Door to Web3: How COTI Fits In
While Yaru welcomes builders of all levels, it also opens a gentle pathway into Web3. Instead of overwhelming people with jargon or complex tools, it introduces blockchain through real examples.
Participants learn how COTI's privacy-first tools work, how confidential transactions can be embedded into apps, and how on-chain identity or data flows can enhance what they're building. Everything is optional and guided. The aim is to demystify Web3, not force it. For many creators, this is their first time seeing blockchain not as a financial instrument, but as a creative ingredient they can use in their projects.
COTI's technology is a natural fit here. Its speed, cost efficiency, and privacy-first design allow users to imagine applications that would feel too heavy or too complex on traditional chains. On COTI, private workflows, protected data, and secure user interactions can be built with less friction.
Yaru turns these possibilities into accessible starting points.
Yaru Fellowships: Supporting Builders Like Full-Time Founders
At the end of the six-week program, some participants may receive an invitation to the Yaru Fellowships, supported directly by COTI. These are living-wage grants that give builders the freedom to treat their ideas like real projects, not side hobbies squeezed between obligations.
Fellows have the space to refine prototypes, test markets, strengthen their branding, or build full MVPs. They're supported the way early founders often wish they were. Some fellowships may even include equity-based partnerships that align creators and funders toward shared success.
This model is rare in Web3. Instead of focusing only on technical teams, deeply-funded protocols, or elaborate startups, Yaru and COTI focus on individuals-solo creators who often slip through the cracks but have enormous potential.
Why COTI Backing Matters
COTI isn't simply sponsoring Yaru for visibility. The alignment runs deeper. COTI has consistently positioned itself as the privacy layer for the next generation of applications. But to reach that next generation, builders need to exist. They need encouragement, tools, and support-things that aren't always easy to find inside crypto.
Yaru solves this by widening the top of the funnel. It brings in thousands of creative minds who never imagined building anything on a blockchain. And when they do step into that world, they do so with COTI at their side. This creates a natural long-term relationship between new creators and COTI's ecosystem. It also positions COTI as a builder-first chain in a space where most chains still speak primarily to developers. COTI is choosing a different approach: nurturing the next wave of creators at their earliest steps.
What This Means for the Broader Creator Economy
The creator economy is evolving beyond content. People want to build tools, services, mini-products, community experiences, and hyper-specific utilities that fit their niche or passion. AI now makes this realistic even for beginners.
Yaru taps directly into this shift. It provides structure where creators often feel scattered. It offers a community where many feel isolated. And it provides Web3 capabilities for builders who eventually want ownership, privacy, and new monetization models.
This is where Yaru becomes more than an educational effort. It becomes an entry point into a new kind of independent entrepreneurship-one powered by AI, supported by community, and enhanced by COTI's privacy-first infrastructure.
Final Thoughts
Yaru is still early, but it already feels like the beginning of something that could redefine how people think about building. It removes the fear, lowers the barriers, and gives creators the freedom to experiment in ways that feel natural. With COTI's support, the program becomes more than an AI workshop-it becomes a launchpad for real-world projects, new founders, and future builders.
Yaru is currently in active development, with its global programs expanding and more sessions planned. The team continues to share updates, insights, and new opportunities through their official channels, and anyone curious about joining the next wave of creators should follow along. Yaru invites a simple question-What are you going to build? And with COTI backing the journey, the possibilities open wider than ever.
